The Cute Group operates at the interface between brands and their customers, partnering with operators of apps, digital platforms, interactive, web and mobile-based services and delivering award-winning services to UK and international companies and non-profit clients.

We provide omni-channel support, creating safe and nurturing environments for our clients’ users to engage, interact, receive and exchange value.

We have specialisms in multi-platform participatory digital entertainment, delivering and monetising services at the convergence of television, mobile telecoms and the web.

We create, manage and support social media communities, building services around carefully moderated user generated content.  We facilitate users to connect in an environment that is engaging and compliant for the consumer and the publisher alike.

We are an independent, owner-managed business with a unique background and experience in our field.



Cute has been recognised as an industry leader when it comes to providing the amazing support experience that customers of high-quality brands expect and deserve.


We moderate and manage user-generated content efficiently across all platforms and networks, protecting brand reputation, customers and businesses.


We help businesses look after and engage with their customers effectively as they interact with each other both digitally and physically – now more than ever.


Disrupt the competition not your customers. We help businesses at all stages grow and develop, whilst continually maintaining outstanding customer experience.



Managing where people meet online Managing where people meet online
Managing where people meet online

The Cute team has been working in the digital dating industry since it began. We understand the ways technological innovation creates exciting opportunities in the age-old search for romance.

Joining-up Content and Driving interaction Joining-up Content and Driving interaction
Joining-up Content and Driving interaction

We’ve developed interactive offerings for some of the UK’s biggest media brands – expanding the possibilities across broadcast, print, mobile and online, delivering valuable customer interactions.

Supporting Businesses in a changing digital landscape Supporting Businesses in a changing digital landscape
Supporting Businesses in a changing digital landscape

Technology has driven new markets that ‘cut out the middle man’. We help businesses manage on-demand marketplaces, peer to peer markets and the share economy

I was truly impressed by Cute. They manage to combine a great depth of experience and expertise in Customer Support and Moderation with a palpable focus on their clients and an open and sharing approach

Deputy Chair, DMA Contact Centre Council

Steve Sullivan


Working closely with The Guardian for close to a decade, Cute has proven a highly-valued, vital and integral partner to The Guardian Soulmates service and business. They have demonstrated unwavering professionalism even during moments of crisis, whilst always remaining on brand and on message to our members. They play a crucial role in the day to day running of our service whilst providing the highest of standards at all times. We could not recommend Cute highly enough

Ecommerce Business Manager, Online Dating at Guardian News & Media

Vivien Pailas MCIM


We have been working in partnership with Cute Media since 2008. The relationship has involved supporting a number of high profile media customer services and Cute Media are widely regarded as a market leader in TV moderation services supporting Social Media, Online and Mobile communication channels. We look forward to continuing to work with Cute Media on these solutions as this market evolves.

Vice President, Velti PLC

Rob Weisz


The deployment of technology is seamless, with no disruption experienced since launch. I have no hesitation in recommending Cute Media as a call handling partner.

Director, WeatherDial UK

Cindy Aspland


A very valued partner, Cute Media have a deep understanding of new and emerging technology and, most importantly, recognise how technology can be used to shape commercial services.

Director, Advanced Telecom Service (UK) Ltd.

Ian Scott


I just wanted to say how chuffed we are to be doing business with Cute Media and it has been a pleasure dealing with you from start to finish. Thanks for all the help from your end. All the best and looking forward to moving on to the next project.

Futures Controller, Sky Media

Kip Parker


Cute Media has worked with us for the last five years and I have no hesitation in recommending their services. They are totally reliable, very responsive, technically proficient and scrupulously honest. We could not have hoped for a better partner.

Commercial Director, DMGT PLC

Jonny Creber


Working with Cute Media was easy, quick and efficient despite the time difference between UK and Australia. They successfully managed to integrate and launch our client’s chat channel to a very aggressive timescale, and nothing was too much trouble for their team. I can highly recommend their work and their business practices and ethics.

CEO, Oxygen8 Australia

Louise Ford


Supporting your business and your customers.